Dive into the archives.


  • M-PESA; Beyond The Buzz

    I’ve been meaning to pen my thoughts on this over the better half of this year but time has nonetheless been very elusive. I happened to watch a video recording of a panel discussion about technology in Africa and naturally M-PESA seems to permeate through the discussion in one way or another. Two points were [...]

  • Africa’s First CMAD; Community Managers Awareness Day

    Despite the sporadic traffic apparently influenced by light Monday afternoon showers pouring over Nairobi, the planned meetup evolved into what I’d call a roundup of thought leaders in Kenya’s digital and social media scene. Albeit starting an hour late to accommodate a critical mass of brainpower, the event was a resounding success. Apart from the [...]

  • On Numbers and Niko Na Safaricom | Part II

    The “Niko Na” campaign consumption over the web eventually petered out after about a week with the exponential growth, smoothing out at about 45,000 hits for the advert and 22,000 hits for the documentary on the making of the advert. At the time of this posting they stand ant 52,000 and 25,000 respectively. There is [...]

  • On Numbers and Niko Na Safaricom | Part I

    The new Safaricom advert seems initially to have ruffled some feathers especially on the Kenyan social media space with hints and rants of plagiarism and lack of originality with a conspicuous semblance to a 2009 Qantas advertisement. Little did the greater world know that both adverts shared similar production and creative leads and that in [...]

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