Soud Hyder's ramblings on technology and business. All views expressed herewith are Soud's own and are not necessarily associated with his ventures, partners or clients.


  • UX in Rural Africa

    I have been privileged to be amongst the lead consultants for the STAR II project in East Africa. This is an extension of the STAR programme that initially aimed at building the ICT capacity of Hivos partner organisations. STAR II aims to enhance the information, communication and marketing strategies of the target organisations so that [...]

  • #KenyaDecides to Take The Local Twitterspace A Notch Higher

    On 4th Aug 2010, Kenya made history by holding a referendum for a new constitution.  Despite a few isolated and rudimentary administrative problems that naturally affect processes of such magnitude, the elections were well managed and peaceful.
    As a young democracy, Kenya still is experiencing growing pains but it is has been evident, that Kenya as [...]

  • Karim Kanji in Nairobi

    I had the pleasure of interviewing Karim Kanji who was visiting Nairobi. He talked about the mobile and tech buzz around Nairobi and the rest of East Africa as well highlighting the importance of collaboration and communities to enterprises. Listen to the podcast for more.

  • Nairobi is BUZZING!

    Nairobi has never been shy to investment or multi-national activity. Despite it taking a hit in its prominence in the eighties, nineties and early ‘noughties’,   there seems to be a candid air of rejuvenation traversing the precincts of this enterprising city.
    The ‘Green City Under The Sun’ serves as regional and functional headquarters for major international [...]

  • Light at the end of the ‘green tunnel’ in Africa

    In recent history, Africa has relatively been a passive player in the global economy. It has been one of the biggest aid recipients despite being a primary producer of raw materials. A rising middle class across the continent, relative peace and political stability coupled with a new breed educated and progressive visionaries sets the scene [...]

  • User Experience Beyond Technology

    Traditionally UX; User Experience has been associated with technology and digital devices. However user experience should holistically cover all processes humans engage in. Technology and digital devices are just enablers of processes; hence it’s only prudent to take user experience a notch higher.
    The evolution of the social web has brought about immense changes. Twitter, Facebook, [...]

Welcome to SoudHyder.com | Technologist | Futurist | Strategist.

My interests lie at the intersection of technology and business. The problems at such intersections keep me awake at night. Technology and business exist as a duality, on one hand businesses invest into technology which boosts the sector and on the other hand technology makes businesses more efficient and profitable. This blog is a piece of my mind and other like minded individuals and I earnestly hope it will add value to my continuous journey of bringing the future a step closer to the present.

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